Short and Sweet: Gain more YouTube & Twitch Subs and Followers with Krunch's Shortened Link Mapping & Insights.
Note: Krunch is Strictly for those creating content for developers, if you are not one of them feel free to ignore this.
Intro
Every content creator knows the importance of building a following or subscriber base on their channels, but not everyone realizes that the links they use to promote their channels could make a big difference. Short links have been gaining popularity over the past few years and for a good reason. They save space on posts, make sharing easier, and even improve SEO. But did you know that using Krunch shortened links on your promotion channels, such as social media or email newsletters, could help drive more followers and subscribers to your YouTube or Twitch channel? In this post, we'll dive into the details and show you exactly how it works.
Benefit 1 - Easy Path
First, they make it easier for your audience to access your content. When you use a short link on a social media post or email newsletter, your audience can quickly and easily click the link and be taken directly to your channel. This reduces the friction of having to manually copy and paste a long URL, which can discourage some people from clicking it in the first place. In other words, short links streamline your channel's access, making it more convenient for your audience to follow or subscribe.
Benefit 2 - Facts, more clicks
But that's not all. Short links can also encourage more clicks overall, leading to more followers and subscribers in the long run. According to a study by Bitly, a popular URL-shortening service, short links get up to 34% more clicks than long links. This is partly due to the fact that they are more visually appealing and take up less space on posts, making them stand out more to viewers. Plus, many people are curious about what a short link leads to, so they may be more inclined to click it out of curiosity.
Benefit 3 - Juicy insights with real Use cases
Another benefit of short links is that they can be tracked and analyzed to gain insights into clicks, performance, and how the traffic flows from content to content.
Here’s an example - converting a subscribe URL into Krunch short links.
First, under every YouTube video description, you add a unique Krunch link like this.
When people start clicking on your links, you will see this in the Krunch app.
Each content with the Krunch link will create a content card like this.
I’ve added subscribe URL in these 2 videos and converted them into Krunch links.
The first one with the Top 10 AI tool title gained me 110 subs. The other brought 28.
Can you imagine how it will look like when you have set 10s or 100s of videos with Krunch links? You get to see which content is doing the best job in a holistic view!
Now let’s up the game by distributing the “Top 10 AI tools” video to Twitter and Reddit. A content path is created like this:
Subs Url (Goal) ← Top 10 AI Video(Direct Traffic) ← Twitter & Reddit posts. (Referrals)
If you look at the tweet, there are 900 clicks tracked, they landed at the “Top 10 AI” videos, but only 90 of them made it to the subscribe link (Goal).
In Reddit, we tracked 80 clicks, and 20 of them ended up clicking the subscribe links(Goal)!
Through these setups, you get to know a few things:
Which content drives the most clicks?
(The tweet has 900 clicks)Which content drives the most clicks to the goal?
(The Top 10 video has 110 clicks to the goal.)Which social platform is doing better in traffic?
(Twitter)Which social platform has a higher click-to-goal ratio?
(Reddit as in 80 to 20 = 4 clicks to 1 goal ratio)
These are valuable insights for your next content strategy, like where to post, and what to write.
Outro
Short links may be small, but they pack a big punch when it comes to driving more followers and subscribers to your YouTube or Twitch channel. By streamlining the process of accessing your content and encouraging more clicks overall, they can be a valuable tool for content creators who rely on promotion channels to attract new viewers. So if you want to take your content strategy to the next level, give Krunch short links a try and see how they can help you grow your channel.
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